SPLASH Magazine
SPLASH! Online
Your industry media.
One audience, every channel.

Kristin Brookfield to take reins as new SPASA CEO

May 14th, 2025

The Swimming Pool and Spa Association of Australia and New Zealand (SPASA) has announced the appointment of Kristin Brookfield as its new chief executive officer. The timing aligned with SPASA’s Annual General Meeting, where members gathered to reflect on the organisation’s achievements and set a course for the future under new leadership.

“Kristin brings a wealth of experience in policy, advocacy and industry leadership that dovetails perfectly with SPASA’s strategic direction,” says SPASA chairman, Anthony Grice.

“We are confident that her extensive leadership experience and proven track record will be instrumental in driving the association’s next phase of growth and innovation.”

Brookfield brings more than 30 years’ experience across residential building, construction, government relations and member engagement, including over two decades with the Housing Industry Association (HIA). During her time at the HIA, she led the national policy team and oversaw state-level advocacy on key issues such as workplace relations, planning, building and environmental legislation, industry skills, and economic policy.

“The opportunity to join SPASA feels like a natural alignment with my experience and expertise,” Brookfield says.

“SPASA members operate in sectors closely related to those I’ve worked with throughout my career in the building industry. I’ve also had a long-standing passion for industry associations and the vital role they play. It’s clear that SPASA has built a strong and respected organisation over the past decade, and I’m excited to contribute to its next phase of growth and development.”

Strengthening SPASA's advocacy voice

Brookfield holds a Bachelor of Town Planning (Honours) from the University of NSW and a Graduate Certificate in Project Management from the University of Technology, Sydney. She began her career in NSW town planning and, for the past 20 years, has worked closely with all levels of government on approval requirements for residential developments, including houses and pools.

“I’m confident I can bring that experience to the conversations SPASA is having with government and contribute to improving the regulatory environment,” she says.

“As an industry board member of the Australian Building Codes Board and with a strong relationship with Standards Australia, I also hope to leverage my connections and insights to support and benefit SPASA members.”

With a growing understanding of the organisation and its direction, Brookfield has already gained a strong appreciation for the foundations that have been built and the vision driving its progress.

“It’s evident that outgoing CEO Lindsay McGrath has shown exceptional dedication in building this outstanding organisation, supported by a committed team,” she says. “The strong brands and strategic initiatives I now have the privilege of leading are a testament to their vision of a unified national body that advocates for the swimming pool and spa industry. I’m honoured to continue this legacy and look forward to working with the team to further strengthen and advance the Association in the years ahead.”

Connect with SPASA CEO Kristin Brookfield on LinkedIn.

By Chris Maher
SPLASH! Magazine
New Issue Out Now
Subscribe Today
Get the latest industry news & free magazine direct to your inbox.