Maytronics Australia hosts its largest ever dealer conference

Maytronics Australia has successfully hosted its largest dealer conference, bringing together the Maytronics and Focus Products dealer networks for the first time. The landmark three-day Fusion Conference, held in Melbourne, welcomed more than 200 dealers and builders from across the country for a program of networking, celebration and learning.

The conference commenced with a deep dive into the rich histories of both Maytronics and Focus, before launching into the event’s core theme: “Fused” – highlighting the power of bringing together the two networks.

“We are incredibly proud to have hosted this milestone event for our valued dealers and builders,” says David Dean, Maytronics Australia head of marketing and customer experience.

“The Fusion Conference was more than a conference – it was a celebration of our combined strength as we look to the future together. We extend our heartfelt thanks to all who attended and made the event such a success.”

Dean says that Maytronics looks forward to an exciting 2025 season, continuing to deliver market-leading products, unrivalled support and innovative solutions for its dealer and builder network across Australia and beyond.

Throughout the conference, attendees experienced the latest in pool innovation, including:

• Liqua AI – Maytronics’ AI technology for smarter pool management across the retail sector incorporating pool water testing and direct marketing opportunities.

• Liberty 600 – market-leading cordless robotic pool cleaner, redefining convenience and performance.

• Dolphin Skimmi – an automated skimming solution for effortless surface cleaning.

• Niya Robotic Pool Cleaners – a brand new range expanding Maytronics’ portfolio to suit diverse consumer needs.

• Mineral Swim – award winning ozone purification system with 100 per cent dead sea minerals.

• Ecoclear Automation – brand new pool automation system working in harmony with the full pool equipment set-up.